Graphicc- Services Offered
Strategy First Approach – Detailed branding exercise which outlines the strategy of the business and its positioning which becomes the guiding force for its visual identity. A brand with Strategic Branding Builds Trust amongst Investors & Attracts Potential Investors & Customers.
Strategic Branding – Deliverables & Creative charges
01
Brand Strategy
Brand ideals
Core values
Positioning
Audience analysis
Category entry points
Brand concept map
Competitor analysis
Brand story framework
Personality / Archetype
Brand tone of voice
Core values
Positioning
Audience analysis
Category entry points
Brand concept map
Competitor analysis
Brand story framework
Personality / Archetype
Brand tone of voice
02
Brand Identity
Creative Direction
Mood boards
3x Logo concepts
Colour palette
Typography
Imagery
Design mockups
Logo Presentation
Brand guide one-pager
Logo exports
Mood boards
3x Logo concepts
Colour palette
Typography
Imagery
Design mockups
Logo Presentation
Brand guide one-pager
Logo exports
03
Brand Guidelines
A 30 to 50 page
Brand Guidelines document outlining our
Brand's foundation, visual
identity, applications and
resources to ensure
consistency and clarity
across all touchpoints
Brand Guidelines document outlining our
Brand's foundation, visual
identity, applications and
resources to ensure
consistency and clarity
across all touchpoints
04
Creative Charges
Detailed Strategic
Branding Creative
Charges Rs 120000/-
Branding Creative
Charges Rs 120000/-
Strategic Branding Creative Charges – Rs 120000/-
Basic Branding- Deliverables & Creative charges
Art Director – Led Consistent Branding
Creative charges : Rs 24000/-
Delivery Time: 10 to 15 days
01
3 Logo Concepts
Unlimited possibilities / changes
02
Brand Color Palette
Primary & Secondary
03
Brand Fonts
Primary & Secondary
Packaging Design – Deliverables & Creative charges
MAIN/MASTER DESIGN
₹
24000/
per design (If Label & Box both are required then Rs 30000/-
-
Includes front & back mockups
-
3 listing images
-
Delivery Time: 10 to 15 days
VARIANT DESIGN
₹
6000/
per design (If Label & Box both are required then Rs 9000/-)
-
Includes front & back mockups
-
3 listing images
-
Delivery Time: 5 to 10 days
Note: A design will be considered as a Variant when the flow of Artwork and Format of Packaging is similar to the Main / Master Design.
Timely inputs are important for the continuity of the project. If there is a gap of 30 days in sharing inputs then the project will be deprioretised and will be initiated at an additional cost of 20%
